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PENGARUH DIGITAL MARKETING DAN BRAND
IMAGE TERHADAP KEPUTUSAN PEMBELIAN
FORE COFFEE
(Survey PadaProduk Fore Di Trans Studio Mall Bandung)
SALSABILA DWI FITRIANI
Primary Author
mixed material
BANDUNG
EKONOMI BM UNLA
2025
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KOMUNIKASI PEMASARAN AMORA FLOWER MELALUI DIGITAL
MARKETING
(Studi Deskriptif Kualitatif Terapan Attention, Interest, Desire, Action
TikTok @lifeatamora)
Rinda Putri Nuraeny
Primary Author
mixed material
BANDUNG
IKOM FISIP UNLA
2024
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BRAND AWARENESS PRODUK ICE CREAM MIXUE
SEBAGAI DAMPAK DARI DIGITAL MARKETING
(INSTAGRAM) DAN VARIASI PRODUK
(Survei Pada Konsumen Produk Ice Cream Mixue Di Kecamatan Malangbong, Kab. Garut)
Aditya Gema Pratama
Primary Author
mixed material
BANDUNG
EKONOMI BM UNLA
2023
Cover_Aditya_Gema_Pratama.jpg.jpg
BRAND AWARENESS PRODUK ICE CREAM MIXUE
SEBAGAI PENGARUH DARI DIGITAL MARKETING
(INSTAGRAM) DAN VARIASI PRODUK
( Survei Pada Konsumen Produk Mixue Di Kecamatan Malangbong, Kab. Garut )
Aditya Gema Pratama
Primary Author
mixed material
BANDUNG
EKONOMI BM UNLA
2023
Cover_Annisa_Zaqyah_Ambar.jpg.jpg
DAMPAK PENGGUNAAN DIGITAL MARKETINGTIKTOK DAN BRAND AWARENESS TERHADAP
MINAT BELI TAS MERK EXSPORT
(Survey Pada Followers Tiktok @exsportbagsofficial)
Muti Meifani
Primary Author
mixed material
BANDUNG
EKONOMI BM UNLA
2023
COVER_MUTI_Meifani.jpg.jpg
PENGARUH DIGITAL MARKETING (WHATSAPP)
DAN ELECTRONIC WORD OF MOUTH TERHADAP
KEPUTUSAN PEMBELIAN SKINCARE DAN
KOSMETIK JAFRA
(Survey Pada Konsumen Jafra di Kota Bandung)
Riska Aulia
Primary Author
mixed material
BANDUNG
EKONOMI BM UNLA
2023
Cover_Riska_Aulia.jpg.jpg
KEPUTUSAN MENJADI NASABAH BANK BRI SEBAGAI
DAMPAK DARI PENERAPAN DIGITAL MARKETING
DAN KREATIFITAS IKLAN (Survei Pada Nasabah Produk
Pinjaman Konsumer Pada Bank BRI Kantor Cabang
Majalaya)
“THE DECISION TO BECOME A BRI BANK’S CUSTOMER
ASAN IMPACT OF THE DIGITAL MARKETING
IMPLEMENTATION AND ADVERTISING CREATIVITY
(Survey On Briguna Loan Product Customers At Bri Bank
Majalaya Branch Office)”
Faisal Fadli
Primary Author
mixed material
BANDUNG
EKONOMI BM UNLA
2022
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Digital marketing management a handbook for the current or future CEO
Zahay, Debra L
Primary Author
mixed material
New York
Business Expert Press
2015
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Digital Marketing Strategy, Implementation and practice
Chaffey, Dave
Primary Author
Ellis-Chadwick, Fiona
Primary Author
mixed material
United Kingdom
Pearson Education Limited
2016
6._Digital_Marketing_Strategy%2C_Implementation_and_practice_.jpg.jpg
Digital Marketing Strategy An Integrated Approach to Online Marketing
Kingsnorth, Simon
Primary Author
mixed material
Philadelphia
Kogan Page Limited
2016
2._Digital_Marketing_Strategy_An_Integrated_Approach_to_Online_Marketing.jpg.jpg