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International Journal of Law and Management: Legal threats against the existence of famous brands a study on the dispute of the brand Pierre Cardin in Indonesia

Author(s) : Pujiyono Pujiyono - Bambang Waluyo - Reda Manthovani -

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KEPUASAN KONSUMEN YANG DIPENGARUH OLEH BRAND IMAGE DAN KUALITAS PRODUK BODY LOTION (Survey pada Konsumen Body Lotion Scarlett Whitening di E-Commerce Shopee)

Author(s) : Santi Febriyanti -

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PENGARUH KARAKTERISTIK KONSUMEN DAN VARIASI PRODUK TERHADAP BRAND IMAGE PRODUK CHATIME KOTA BANDUNG (Survey pada Konsumen Store Chatime Cabang Sumur Bandung)

Author(s) : Kiki Jatnika -

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BRAND AWARENESS PRODUK KAOS PAPERSMOOTH SEBAGAI DAMPAK DARI KARAKTERISTIK PRODUK DAN HARGA (Survei pada Konsumen Produk Kaos Papersmooth di Kec. Baleendah, Kab. Bandung)

Author(s) : Muhammad Fathul Barry -

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BRAND TRUST PADA PRODUK SUNSCREEN EMINA SEBAGAIDAMPAK DARI ELECTRONIC WORD OF MOUTH DAN BRAND EXPERIENCE ( survey pada konsumen Sunscreen emina di bandung )

Author(s) : Iis Fitriana -

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PENGARUH BRAND IMAGE DAN HARGA TERHADAP KEPUTUSAN PEMBELIAN PRODUK SEPATU VANS (Survey pada Mahasiswa Universitas Langlangbuana Bandumg Prodi Manajemen kelas A1-A5 Angkatan 2018)

Author(s) : Maula Puspita Anggraeni -

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PENGARUH KUALITAS PRODUK DAN BRAND AWARENESS TERHADAP KEPUTUSAN PEMBELIAN PADA KONSUMEN JAIL BODY INSIDE YOGYA CIWALK BANDUNG THE INFLUENCE OF PRODUCT QUALITY AND BRAND AWARENESS ON PURCHASING DECIONS ON JAIL BODY INSIDE CONSUMERS AT YOGYA CIWALK BANDUNG

Author(s) : VinaFebriani -

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PENGARUH BRAND AWARENESS DAN KUALITAS PRODUK TERHADAP KEPUTUSAN PEMBELIAN PRODUK T-SHIRT SHIFT MERCHANDISE THE EFFECT OF BRAND AWARENESS AND PRODUCT QUALITY ON PRODUCT PURCHASE DECISION FOR SHIFT MERCHANDISE T-SHIRT

Author(s) : Riana Astiawati Yusnia -

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PENGARUH BRAND AMBASSADOR DAN TESTIMONI TERHADAP KEPUTUSAN PEMBELIAN PRODUK LOREAL PARIS THE INFLUENCE OF BRAND AMBASSADOR AND TESTIMONIALS ON THE PURCHASE DECISION OF L’OREAL PARIS PRODUCT

Author(s) : Silvia Rizki Agustiani -

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PENGARUH CELEBRITY ENDORSER DAN INOVASI PRODUK TERHADAP BRAND IMAGE PRODUK SCARLETT WHITENING (Survey Pada Konsumen Produk Body Lotion di Kota Bandung) INFLUENCE OF CELEBRITY ENDORSER AND PRODUCT INNOVATION ON BRAND IMAGE OF SCARLETT WHITENING PRODUCT (Survey Of Customer Product Body Lotion in Bandung City)

Author(s) : Luthfiyyah Azzahra Ramadhani -

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