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<subTitle>ACCOUNTING AND ACCOUNTABILITY IN MUSLIM SECONDARY SCHOOLS IN TANZANIA: A BOURDIEUSIAN PERSPECTIVE</subTitle>
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<namePart>Hanna Komulainen, Satu Nätti, Saila Saraniemi, Pauliina Ulkuniemi</namePart>
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<publisher>EMERALD INSIGHT</publisher>
<dateIssued>2023</dateIssued>
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<note>Purpose – Recent literature within public service logic has called for more explicit conceptualisation of
customer value in public services. This study aims to fill this gap by examining how the customer value
approach can be applied in the management of public health care services.
Design/methodology/approach – This study is a qualitative case study of management of public health
care services in Finland. The authors interviewed 17 regional health care service developers and analyzed the
interview data using thematic analysis.
Findings – The study suggests five propositions for applying customer value approach from the marketing
literature in public health care service management. The study enables a deeper understanding of customer
value creation in this context and improvement of public health care services.
Originality/value – This study contributes to the public management research in general and public service
logic research in particular by suggesting what constitutes customer value in public health care services.</note>
<subject authority=""><topic>Customer value, Public services, Health care, Mark</topic></subject>
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