Avadh Bihari and P.K. Shajahan; " />
Record Detail Back

XML

International Journal of Law and Management: Changing CSR practices of corporates – a study of institutionalization of mandated corporate social responsibility in India


Abstract
Purpose – Globally, corporate social responsibility (CSR) has been a voluntary practice, but faced serious
limitations in its institutionalization. Resultantly, India, through the Companies Act, 2013, mandates
corporates to change voluntary and ad hoc CSR practices into strategic and systematic projects. This paper
aims to explore the changes brought in CSR practices by corporates under the influence of CSR law. The goal
is to fill the literature gap on qualitative changes brought in CSR practices by the mandate.
Design/methodology/approach – This qualitative study used purposive sampling and conducted indepth interviews of corporate officials, nongovernmental organization (NGO) officials and academicians. The
findings are discussed with the theoretical framework of institutional isomorphism.
Findings – This paper presents changes in CSR practices in six themes: ad hoc to project-mode program
designing and planning, stricter due diligence of NGOs, multi-stakeholder implementation of impact-driven
projects, strict monitoring mechanisms, higher funding and rigorous reporting. These changes contribute to
an understanding of the shift from voluntary to mandatory CSR in India, institutionalized through a mix of
normative, coercive and mimetic pressures.
Practical implications – Indian corporates can adopt the systematic practices in their CSR programmatic
cycle, as presented in this study. NGOs would gain insights into newer requirements of corporates to design effective
collaborations. Future studies can be conducted to describe the extent of institutionalization of CSR practices in India.
Originality/value – This paper creates knowledge for multiple stakeholders of CSR in India and other
developing countries by presenting changes brought in CSR practices by a legal mandate in comparison to
voluntary CSR.
NONE
Text
ENGLISH
EMERALD INSIGHT
2023
ENGLAND
JURNAL ILMU HUKUM
LOADING LIST...
LOADING LIST...
APA Citation
Avadh Bihari and P.K. Shajahan. (2023).International Journal of Law and Management: Changing CSR practices of corporates – a study of institutionalization of mandated corporate social responsibility in India.(Electronic Thesis or Dissertation). Retrieved from https://localhost/etd