PENGARUH CITRA MEREK DAN GAYA HIDUP TERHADAP KEPUTUSAN PEMBELIAN PRODUK STEIGEN DI KOTA BANDUNG (Survei pada konsumen toko Steigen di kecamatan Kiaracondong) THE INFLUENCE OF BRAND IMAGE AND LIFESTYLE ON THE PURCHASE DECISION OF STEIGEN PRODUCT IN THE CITY OF BANDUNG (Survey On Customers at Steigen Store in Kiaracondong District)

PENGARUH CITRA MEREK DAN GAYA HIDUP TERHADAP KEPUTUSAN PEMBELIAN PRODUK STEIGEN DI KOTA BANDUNG (Survei pada konsumen toko Steigen di kecamatan Kiaracondong) THE INFLUENCE OF BRAND IMAGE AND LIFESTYLE ON THE PURCHASE DECISION OF STEIGEN PRODUCT IN THE CITY OF BANDUNG (Survey On Customers at Steigen Store in Kiaracondong District) Mochamad Rizki Yanto Primary Author mixed material bibliography BANDUNG EKONOMI BM UNLA 2022 monographic id INDONESIA BAIK Citra Merek, Gaya Hidup, Keputusan Pembelian NONE Repository Universitas Langlangbuana Sistem Repository Elektronik Skripsi, Tesis, Desertasi dan Penelitian Dosen Universitas Langlangbuana BM180137 My Library COVER LEMBAR PENGESAHAN ABSTRAK DAFTAR ISI BAB I BAB II BAB V DAFTAR PUSTAKA LAMPIRAN 1._COVER_Mochamad_Rizki_Yanto_page-0001.jpg.jpg 1740 2023-03-30 11:13:27 2023-03-30 11:14:05 machine generated