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Digital Policy, Regiulation & Governance :
Predictor for local government social
media use in Indonesia
Yuyun Purbokusumo and Anang Dwi Santoso
Primary Author
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ENGLAND
EMERALD INSIGHT
2021
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PENGARUH PROMOSI ONLINE DAN
CELEBRITY ENDORSER TERHADAP BRAND IMAGE
PADA PRODUK PELEMBAB WAJAH VIVA
(Survey Dilakukan Pada Konsumen Pengikut Instagram
Toko Mahmud Pasir Kaliki Kota Bandung)
THE INFLUENCE OF ONLINE PROMOTIONS AND
CELEBRITY ENDORSER OF BRAND IMAGE ON VIVA
FACE MOISTURIZING PODUCTS
(Survey was conducted on consumers who follow the
Instagram shop of Mahmud Pasir Kaliki, Bandung City
Yuyun Hasibuan
Primary Author
mixed material
BANDUNG
EKONOMI BM UNLA
2022
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